Posts Tagged 'Marylebone'

Roganic: Simon Rogan’s new restaurant venture

Simon Rogan, known in the culinary world as innovative and quirky, is looking forward to more international exposure in London.
Simon Rogan, known in the culinary kingdom as innovative and quirky, is looking forward to more international exposure in London.

Michelin-starred chef Simon Rogan is opening up a “basic and organic” pop-up restaurant in Marylebone.

The restaurant, Roganic, is expected to open its doors in early June on 19 Blanford Street, replacing Michael Moore’s (not to be confused with the American filmmaker) restaurant that closed earlier this year.

The name Roganic stems from the natural, untouched ingredient theme Rogan often advocates and a main inspiration at L’Enclume, Rogan’s renowned Cumbrian restaurant that opened in 2003. And in case you missed the obvious, the name is also a nice little play on words.

And what is this chef hoping to bring to London– another Michelin-starred restaurant?

“Any recognition will be well received; it’s not our aim though. But it will be very similar to L’Enclume, with a little twist for the London market. The focus will always be quality.”

The restaurant does have an expiration date though, sometime around June 2013. It’s a rather long stay according to popular opinion of what a pop-up should be, but it does aspire to carry the concept of one.

“Pop-ups have that underground feel to them, we like that bizarre feeling. We’re not committed to anything. It’s a great way to test things in the London water and if things work out in London, maybe we’ll keep the same site, maybe we won’t.”

Putting on this pop-up restaurant, Rogan was able to forgo making a huge investment. And moving away from the 14-acre farm that L’Enclume depends on in northwest England,  head chef of Roganic Ben Spalding will have a “larger net” of ingredients to work with in London.

“This gives us a chance to reset parameters of what we expect,” said Rogan. “I’m sure Ben will give this all his own little spin.”

There are still a few things left to plan, like what exactly will be on the menu, but Rogan explains that’s the beauty and flexibility of a pop-up.

“It’s small– no grandeur– it’s not about extravagant drapery. It’s basic. It’s about what goes on the table.”


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What’s poppin’ now?

Until July 9 We Make London: Summer Pop-up The Oak Studio, 8 Perrins Court, Hampstead, London, NW3 1QS

Until July 30 Piccadilly Community Centre Hauser & Wirth Gallery, 196A Piccadilly London W1J 9DY

Until August 3 Ellesse Pop-up shop & Coffee House 77 Redchurch Street, London E2 7DJ

Until August 14 Pop-up Urban Physic Garden 100 Union Street, London, SE1 0NL

Until September The Dishoom Beach Bar Pop-up on London Southbank, in front of the Southbank Centre

Until September The Terrace Garden Pop-up Bar at The Langham The Langham, 1c Portland Place, Regent Street, London, GB W1B 1JA

Until September 30 Frank’s Cafe and Campari Bar 10th Floor, Peckham Multi-story carpark 95A Rye Lane, London SE15 4ST

Until November The Summerhouse Restaurant 60 Blomfield Road, W9 2PA

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